Taylor Swift Concert Series
VIP Exclusive Gift and Counter Card
I had the opportunity to design a VIP package and promotional counter card for Sodexo Live!, in partnership with a Taylor Swift concert series. The goal was to elevate the fan experience for VIP guests while promoting exclusive food and beverage offerings at the venue.
My role involved developing a visually striking, brand-aligned design that balanced Sodexo Live!’s upscale hospitality aesthetic with the vibrant, energetic tone of Taylor Swift’s tour branding. I worked closely with both the client and internal creative leads to ensure the materials felt premium, on-trend, and concert-ready.
